Category VR

Alternative online shopping experiences

Shopping as entertainment comes up frequently as a trend. For example, 10 Consumer Trends Shaping the Future of Retail mentions it including 51% miss “going shopping” as a way to socialize; and 25% regularly tune into video shopping channels like QVC or HSN. But how to create an enjoyable online social shopping experience? In this […]

My Google I/O 2018: VR/AR and Web

Google I/O is a three day developer event held near the main Mountain View offices of Google. Part 1 focused on Google Assistant. Here is part 2 of my notes, on VR and AR (because they are fun) then web. More to come in later posts. VR/AR Tour Creator I previously posted a blog on […]

360 Photos for E-Commerce

Augmented Reality (AR) and Virtual Reality (VR) are hot topics with lots of interesting potential in the commerce space. For example a 3D model of a product is useful in AR (e.g. to experience what furniture will look like in your own house), VR (e.g. in a virtual showroom), and directly on normal web pages […]

A First Foray into VR Shopping Technology

Recently I bought a HTC Vive Virtual Reality headset. It’s a lot of fun for games (my kids love it because they move the whole body rather than just a mouse or touching a screen – much more fun), but how useful is it for ecommerce?   The VR field is still in its infancy, […]

My New Toy – a HTC Vive Virtual Reality Headset

Virtual Reality is gaining momentum with the advent of more accessibility to hardware. So I splurged and bought a headset. I am interested in personally exploring the intersection of these technologies with ecommerce, but frankly it is also just a good bit of fun … for the kids of course! Augmented Reality vs Virtual Reality […]